Why the Web Is Foreign Territory

How can you keep pace with an accelerating marketing ecosystem? Join us at Brandweek Sept. 12–16 in Miami alongside leading CMOs, founders and change makers from GatoradeMarriottAlo YogaCampbell'sUncommon James and more. Book now.

OK, so I’ve never worked at an advertising agency and have never been part of a massive advertising network with, like, 1,000 offices worldwide. So I guess I’m not an expert on global advertising, except that nearly every brand campaign we have ever done at our small independent digital company has been global.

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