Why VW Is Bringing Back the Original Beetle. Sort of.

Nostalgia has value, but only to a point

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When Volkswagen announced last week that it would be bringing back the “Beetle Classic Model” in 2015, some Bug fans probably bugged out. Wait—the real classic Beetle with manual window cranks and the engine in the trunk? Coming back?

A 1953 Export Type 1 | Photo: Getty Images

Well, sure. Kind of.

Diehard fans of the car’s golden era may be disappointed because you won’t see running boards or rubber radio knobs on this version of the classic.

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