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Web content syndicator Studio One has inked a deal with Viacom to provide broadband video content to its 17 soon-to-be-revamped local CBS Web sites. With the new deal, Studio One will considerably bolster the sites’ original content offerings by delivering video programming ranging from the family-oriented variety, such as Real Families, Real Fun and Your Baby Today, to technology-focused fare like Digital Living Today.
“The assortment of interactivity that we will be able to provide with this partnership will appeal to all of our users, from new mothers to teenagers, pet lovers to style fanatics,” said Jonathan Leess, president/general manager of the Viacom Television Stations Digital Media Group.
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