Verizon Opens In-House Agency, Hires Andrew McKechnie From Apple to Run Creative

Telecom giant will produce more of its own campaigns

Andrew McKechnie left Apple to join Verizon's in-house agency. Verizon

Today Verizon followed Sprint, Chipotle, Coca-Cola, Facebook and more in establishing its own in-house creative advertising agency.

The Business of Marketing

Don't miss The Business of Marketing, a new series featuring leading c-suite executives sharing insights on the importance of leveraging the intersectionality of marketing, finance, technology, HR and the boardroom to drive business growth. Tune in.

@PatrickCoffee Patrick Coffee is a senior editor for Adweek.