Vans Aims to Inspire and Educate With Its Van Gogh Museum Collection

But good luck getting a piece; it sold out in a week

Designs in the new collection include the artist's 'Old Vineyard With Peasant Woman.' Vans

Fashion and art do not always intertwine gracefully, but when done correctly, some collaborations can transcend the bounds of the “dumbing down” effect. In the case of the new Vans x Van Gogh Museum collection, the fusion between high art and everyday fashion is working, and the skyrocketing sales seem to bear that out.

The Business of Marketing

Don't miss The Business of Marketing, a new series featuring leading c-suite executives sharing insights on the importance of leveraging the intersectionality of marketing, finance, technology, HR and the boardroom to drive business growth. Tune in.

Jessica Sulima is an editorial intern at Adweek. She studies English at the University of Pennsylvania.