Vacation Destinations Lure Tourists With Creative Social Campaigns

Ad spend shifts to digital

Adweek's annual #Brandweek summit will explore the ideas behind breakthrough successes, discuss solutions to pressing challenges and explore new opportunities in the Metaverse. Join leaders from Alo Yoga, Hyundai Motor America, Frito-Lay and more, Sept. 12–16 in Miami. Sign up early to save.

Just convincing consumers to travel to the local mall is enough of a challenge. Enticing them to lay out a chunk of change to travel to your city for vacation is on a whole other level.

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