United Slashes Marketing Costs

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NEW YORK United Airlines CEO Glenn Tilton today said the newly restructured company would lay off at least 1,000 workers and cut marketing and advertising costs by $60 million.

Tilton broke the news at the Merrill Lynch Gobal Transportation Conference in New York.

In 2005, United spent $75 million in measured media after an outlay of $98 million in 2004, per TNS Media Intelligence.

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