UK’s Channel 4 Turned Real (and Really Dumb) Viewer Complaints Into a Cheeky Masterpiece

'Complaints Welcome' shows the network is sorry, not sorry

rachel riley in red dress standing next to a sign displaying the word whatever
Countdown's Rachel Riley shares her response to a complaint about her 'inappropriate' outfits. Channel 4

Do you ever take a moment to celebrate the fact that we no longer live in an era where “the customer is always right”?

@griner david.griner@adweek.com David Griner is creative and innovation editor at Adweek and host of Adweek's podcast, "Yeah, That's Probably an Ad."
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