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Two women have ascended the top management rungs at RTCdirect.
The Washington, D.C.-based relationship marketing firm elevated Becky Chidester to chairman and chief executive officer. Catherine Bartholow, who arrived earlier this year, has become president.
“The partnership between Catherine and Becky will make RTC even stronger,” said John Zweig, chief executive officer ofthe company’s WPP parent, Specialist Communications Businesses.
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