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College students in states that allow guns on campus don’t need to worry about getting shot, thanks to a new line of school-spirit body armor.
That’s the deliberately jarring, absurd premise of a new gag campaign from FCB New York for University of Texas student protest group Cocks Not Glocks—famous for waving large dildos at state legislators to demonstrate the disconnect between lax gun controls and stringent obscenity laws.
The Lone Star State is among nine states that permit gun owners to carry on public university grounds (the others are Oregon, Idaho, Utah, Colorado, Kansas, Arkansas, Mississippi and Wisconsin).
The 1:30 video below features a hammy, infomercial-style sales pitch, with impossibly gleeful college students skipping around in bright orange T-shirts, sweatshirts and hoodies with bulletproof vests sewn into them.
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