The Real Story of a Pub’s Brilliantly Lazy Ad That Became a Viral Hit

Dave Blackhurst gets right to it

A warning to clients: Be careful what you text to a designer. It might end up in one of his designs. Or the texts might end up being the entire ad.

adfreakdk@gmail.com David Kiefaber is a frequent contributor to Adweek's creativity blog, AdFreak.