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The NFL is adding to its team, announcing Tim Ellis as its new CMO. Ellis, who most recently served as the chief marketing executive for Activision Blizzard Inc. (the video game holding company behind brands like Guitar Hero and Call of Duty), will start in his new role next month, on September 17.
Before Ellis’ time at Activision Blizzard, where he spent seven years, he held top marketing positions at Volkswagen America and Volvo. He’s been a recipient of the Cannes Lions Titanium award and Adweek’s own Brand Genius award. According