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A brand doesn’t need to air an ad during Kansas City Chiefs game to make a huge impact; it just has to know what’s happening in the NFL universe: Right now, there’s Taylor Swift and Travis Kelce’s rumored relationship.
Swift wasn’t in Philadelphia’s Lincoln Financial Field Oct. 1 when the Eagles beat the Washington Commanders. Neither was Travis Kelce. But Travis’ brother, podcast co-host and commercial co-star—Eagles center Jason Kelce—was playing that night. His mother Donna Kelce, Swift’s luxury box companion a week earlier during a Chiefs-New York Jets game in New Jersey, was also in attendance.
Roughly

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