Taxi Picks Up J&J's Motrin

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NEW YORK Independent boutique Taxi has added Johnson & Johnson’s Motrin business, according to sources.

The assignment, which includes Children’s Motrin, is backed by approximately $18 million in annual media spending.

Taxi here picks up the work from crosstown incumbent Alchemy; the former made a presentation of credentials to J&J, but there was no review, per sources.

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