Subaru Shares Stories of Love in Latest Testimonial Ads for Its Charity Partners

$115 million donated over program's 10 years

Subaru of America marks the 10th year of its “Share the Love” program, which supports various charities, with a new flight of moving commercials from Carmichael Lynch. Reprising the casual yet intense style of last year’s ads, and once more featuring renditions of Jackie DeShannon’s “Put a Little Love in Your Heart,” the work presents real people explaining how the ASPCA, Make-A-Wish Foundation, Meals on Wheels and the National Park Foundation touched their lives.

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@DaveGian davegia@hotmail.com David Gianatasio is a longtime contributor to Adweek, where he has been a writer and editor for two decades. Previously serving as Adweek's New England bureau chief and web editor, he remains based in Boston.
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