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Square, the mobile payment processing company and maker of the popular Square Card Reader, is opening its first brick-and-mortar location, a real-life showroom in the heart of New York’s lower Manhattan that’s part tech support center, part store and part showcase for curated products from Square customers.
Starting this week, Square Showroom will function similarly to how Apple runs its Genius Bar, at least on weekdays, with customers booking appointments in advance. On weekends, it will be more like a pop-up store, with a selection of jewelry, bags, art, candles and other products from some of the companies that use Square.
While
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