AdFreak

Spotify's Year-End Ad Campaign Visualizes a Decade of Listening Habits

Bet you can't guess which day of the week has the most plays of Rebecca Black's Friday

The year-end campaign includes OOH, digital, social and TV components in 21 markets. Spotify

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Spotify is splashing huge Bonnie Tyler heads and horses in cowboy boots across billboards for its annual year-end Wrapped campaign, which rolled out on Dec. 5.

This year it’s not just looking back on 2019; it’s looking back on an entire decade. And what did the world listen to over the past 10 years, asks the largest music streaming service? Well, a whole lot of Bonnie Tyler during the 2017 solar eclipse, for one.

As usual, Spotify