Rosen Adds President's Title at Arc

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CHICAGO William Rosen, the chief creative officer of Arc North America, has been given added responsibility as president of the marketing services unit of Publicis’ Leo Burnett Group.
 
Rosen, 46, joined Arc as CCO in 2004 from Frankel, a below-the-line agency that was one of the three Publicis marketing services companies merged to create Arc in 2004.

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