Brand Marketing Quiz: Which Podcast Host Is Your Soul Mate? Find the show that suits your personalityBy David Griner|August 31, 2016Share By David Griner|August 31, 2016Share Favorite authors? Favorite musicians? No, if you truly want to know how your tastes align with someone else's, compare your favorite podcasters. Podcast loyalty is a powerful thing. Over time, you go from being a listener to being an advocate to being an addict, waiting for the next episode like a lovestruck teen staring at the phone in hopes of a new message. Here at Adweek, we decided to help facilitate this connection and help you find your true podcast soul mate. Take the quick quiz below to find out which popular host you're most spiritually aligned with, and let us know on Twitter, Facebook or Instagram which host you ended up with—and what you think of your match. <section><h2>Which Podcast Host Is Your Soul Mate?</h2><p><div>Podcast hosts have quickly become some of today's best-known personalities, largely because their programs are so largely defined by their unique perspectives. But which host is truly your spiritual match? Find out with this (not entirely scientific) quiz from Adweek.</div></p></section><section><h2>Your Podcast Host Soul Mate Is … Ira Glass</h2><p><div>You're introspective, intelligent and far more fascinated in sharing other people's stories than boasting about your own. So it's obvious that you've got a spiritual peer in Ira Glass, longtime host of This American Life and godfather of the modern podcasting movement. </div><div><br></div><div>So if you haven't already, <a href="https://itunes.apple.com/us/podcast/this-american-life/id201671138?mt=2&amp;uo=4&amp;at=11l6oU" data-cke-saved-href="https://itunes.apple.com/us/podcast/this-american-life/id201671138?mt=2&amp;uo=4&amp;at=11l6oU" target="_blank">subscribe to This American Life.</a></div></p></section><section><h3>Your Podcast Host Soul Mate Is … Jad Abumrad and/or Robert Krulwich</h3><p><div>You're obsessed with how the world works and how our bizarrely complex brains make sense of it all. So you've got a natural connection to podcasting's two icons of scientific storytelling: Radiolab's Jad Abumrad and Robert Krulwich. For more than a decade, their WNYC show has reinvented the way audio stories are told, and they continue to innovate in ways that keeps folks like you hooked.</div><div><br></div><div>So if you haven't already, <a href="https://itunes.apple.com/podcast/radiolab/id152249110?mt=2#" data-cke-saved-href="https://itunes.apple.com/podcast/radiolab/id152249110?mt=2#" target="_blank">subscribe to Radiolab. </a></div></p></section><section><h3>Your Podcast Host Soul Mate Is … Chris Hardwick</h3><p><div>Is Endor the name of a moon, a planet or a star system? If you knew that the answer is "all of the above," then you've clearly got a spiritual link with Nerdist host Chris Hardwick. One of geek culture's most iconic interviewers, Hardwick has featured a Comic-Con's worth of great guests on his show over the years, and chances are you'd be just as giddy to meet them as he is.</div><div><br></div><div>So if you haven't already, <a href="https://itunes.apple.com/us/podcast/the-nerdist/id355187485?mt=2#" data-cke-saved-href="https://itunes.apple.com/us/podcast/the-nerdist/id355187485?mt=2#" target="_blank">subscribe to Nerdist.</a></div></p></section><section><h3>Your Podcast Host Soul Mate Is … Sarah Koenig</h3><p><div>You believe storytelling can accomplish more than just entertainment. Sometimes it can even change the world. Friends find you idealistic and a bit of a crusader, but that's why you've got such a great bond with Serial creator and host Sarah Koenig. Her innovative approach to narrative journalism not only helped kick off a podcasting renaissance but also may end up getting a man <a href="http://www.adweek.com/news/technology/serial-dives-back-adnan-syed-case-169412" data-cke-saved-href="http://www.adweek.com/news/technology/serial-dives-back-adnan-syed-case-169412" target="_blank">released from prison.</a></div><div><br></div><div>So if you haven't already, <a href="https://itunes.apple.com/us/podcast/serial/id917918570?mt=2#" data-cke-saved-href="https://itunes.apple.com/us/podcast/serial/id917918570?mt=2#" target="_blank">subscribe to Serial.</a></div></p></section><section><h3>Your Podcast Host Soul Mate Is … Neil deGrasse Tyson</h3><p><div>You believe that science and mutual understanding could literally save the world—if only we can stop ourselves from wrecking the planet first. Your educated optimism and zeal for learning make it clear that your podcast soul mate is astrophysicist and StarTalk host Neil deGrasse Tyson, who has picked up the mantle of Carl Sagan and sparked a new generation to look to the stars.</div><div><br></div><div>So if you haven't already, <a href="https://itunes.apple.com/us/podcast/startalk-radio/id325404506?mt=2#" data-cke-saved-href="https://itunes.apple.com/us/podcast/startalk-radio/id325404506?mt=2#" target="_blank">subscribe to StarTalk.</a></div></p></section><section><h3>Your Podcast Host Soul Mate Is … Joe Rogan</h3><p><div>You know how to wrap your knuckles and lean into a punch, but that's not to say you're not a big softy on the inside. So chances are good that you've got a spiritual link with Joe Rogan, the comedian and actor whose career has recently expanded to include UFC color commentary and podcast hosting. Most weeks, his show features celebrity guests, though Rogan isn't shy with his own perspectives.</div><div><br></div><div>So if you haven't already, <a href="https://itunes.apple.com/us/podcast/the-joe-rogan-experience/id360084272?mt=2#" data-cke-saved-href="https://itunes.apple.com/us/podcast/the-joe-rogan-experience/id360084272?mt=2#" target="_blank">subscribe to The Joe Rogan Experience.</a></div></p></section><section><h3>Your Podcast Host Soul Mate Is … Dan Carlin</h3><p><div>You've got an impressive collection of history books lining your shelves, and you've been known to stop the car for some hot, hot historical plaque reading. That's why your spiritual link is most likely strongest with Hardcore History host Dan Carlin. For a decade, his podcast has been an ongoing addiction for history junkies and has inspired several others with a zeal for the past to launch their own shows.</div><div><br></div><div>So if you haven't already, <a href="https://itunes.apple.com/us/podcast/dan-carlins-hardcore-history/id173001861?mt=2#" data-cke-saved-href="https://itunes.apple.com/us/podcast/dan-carlins-hardcore-history/id173001861?mt=2#" target="_blank">subscribe to Dan Carlin's Hardcore History.</a></div></p></section><section><h3>Your Podcast Host Soul Mate Is … Aaron Mahnke</h3><p><div>The only thing you love more than reading a good story is telling one. You may seem quiet to those who meet you in daily life, but when it comes to sharing your passions, you could talk for hours. That's why you're a perfect match for Aaron Mahnke, host of <a href="http://www.adweek.com/news/advertising-branding/podcasting-once-niche-labor-love-now-can-open-doors-tv-and-more-173152" data-cke-saved-href="http://www.adweek.com/news/advertising-branding/podcasting-once-niche-labor-love-now-can-open-doors-tv-and-more-173152" target="_blank">the breakout hit podcast Lore.</a> Focused on creepy themes and recurring images from folklore, the show is both educational and downright eerie. </div><div><br></div><div>So if you haven't already, <a href="https://itunes.apple.com/us/podcast/lore/id978052928?mt=2#" data-cke-saved-href="https://itunes.apple.com/us/podcast/lore/id978052928?mt=2#" target="_blank">subscribe to Lore.</a></div></p></section><section><h3>Your Podcast Host Soul Mate Is … Marc Maron</h3><p><div>Some may be put off by your dark, mildly twisted sense of humor and penchant for witty observation, but those are also the traits your true friends admire most. That's why your podcast soul mate might be Marc Maron, host of <a href="http://www.adweek.com/news/advertising-branding/how-marc-maron-built-brand-helped-him-land-president-165506" data-cke-saved-href="http://www.adweek.com/news/advertising-branding/how-marc-maron-built-brand-helped-him-land-president-165506" target="_blank">the eponymous WTF with Marc Maron.</a> Maron's free-form, provocative approach to interviews generates earnest and insightful conversations that feel more real than most any other celebrity chat you'll find.</div><div><br></div><div>So if you haven't already, subscribe to <a href="https://itunes.apple.com/us/podcast/wtf-with-marc-maron-podcast/id329875043?mt=2#" data-cke-saved-href="https://itunes.apple.com/us/podcast/wtf-with-marc-maron-podcast/id329875043?mt=2#" target="_blank">WTF with Marc Maron.</a>&nbsp;</div><div><br></div></p></section><section><h3>Your Podcast Host Soul Mate Is … Phoebe Robinson and/or Jessica Williams</h3><p><div>You're socially conscious, but you're also oddly opinionated about each new menu item at Starbucks. You don't fit into anyone's cultural box, and you prefer laughing at the idiocy of the world rather than letting it get under your skin. That's why you've got a spiritual bond with WNYC's Jessica Williams and Phoebe Robinson, hosts of the podcast 2 Dope Queens. They dispense quips and commentary in equal measure, tackling issues ranging from dating and sex to race and fashion.</div><div><br></div><div>So if you haven't already, <a href="https://itunes.apple.com/us/podcast/2-dope-queens/id1097193327?mt=2#" data-cke-saved-href="https://itunes.apple.com/us/podcast/2-dope-queens/id1097193327?mt=2#" target="_blank">subscribe to 2 Dope Queens.</a></div></p></section><section><h3>Your Podcast Host Soul Mate Is … Corinne Fisher and/or Krystyna Hutchinson</h3><p><div>Your colorful language tends to draw angry looks from parents of nearby children, and you're more comfortable talking about the pros and cons of your preferred sexual positions than your preferred political candidates. You've got modern, uncensored sensibilities, and that's why you'd be a perfect match with Krystyna Hutchinson and Corinne Fisher, hosts of the nothing-off-limits podcast Guys We F****d. The duo's "anti slut-shaming podcast" has become massively popular for its brazen tone and joyously provocative content.</div><div><br></div><div>So if you haven't already, <a href="https://itunes.apple.com/podcast/guys-we-f****d/id885960517?mt=2#" data-cke-saved-href="https://itunes.apple.com/podcast/guys-we-f****d/id885960517?mt=2#" target="_blank">subscribe to Guys We F****d.</a></div></p></section><section><h3>Your Podcast Host Soul Mate Is … Alex Goldman and/or PJ Vogt</h3><p><div>You're generally waist-deep in internet culture and are often called upon to explain memes and inscrutable viral videos to your friends and loved ones. That's why your podcast host soul mates are Alex Goldman and PJ Vogt of Reply All. The two bring depth and context to some of today's oddest, most compelling tech-fueled stories. Part tour guides, part ombudsmen, they walk the fine line between reveling in today's digital oddities and poking them inquisitively with a stick.</div><div><br></div><div>So if you haven't already, <a href="https://itunes.apple.com/us/podcast/reply-all/id941907967?mt=2#" data-cke-saved-href="https://itunes.apple.com/us/podcast/reply-all/id941907967?mt=2#" target="_blank">subscribe to Reply All.</a></div></p></section><section><h3>Your Podcast Host Soul Mate Is … Mignon "Grammar Girl" Fogarty</h3><p><div>Misplaced modifiers and "pointless" quotation marks are the banes of your existence, and you're the last person still using proper punctuation in text messages. That's why you're a spiritual twin with longtime podcaster and editing maven Mignon Fogarty. Her Grammar Girl podcast has been a fixture of the factually minded since 2007, and she continues to be one of the most trusted names in the wordsmithing world.</div><div><br></div><div>So if you haven't already, <a href="https://itunes.apple.com/us/podcast/grammar-girl-quick-dirty-tips/id173429229?mt=2#" data-cke-saved-href="https://itunes.apple.com/us/podcast/grammar-girl-quick-dirty-tips/id173429229?mt=2#" target="_blank">subscribe to Grammar Girl.</a></div></p></section><section><h3>Your Podcast Host Soul Mate Is … Tim Ferriss</h3><p><div>You've got an adventurous soul, an entrepreneurial spirit and a restless approach to life. That's why your podcast soul mate is Tim Ferriss, author of The 4-Hour Workweek. An advocate of embracing life and pursuing your passions, Ferriss chats with a wide range of celebrities and thought leaders. The resulting conversations can be informative, inspiring and insightful. </div><div><br></div><div>So if you haven't already, <a href="https://itunes.apple.com/us/podcast/the-tim-ferriss-show/id863897795?mt=2#" data-cke-saved-href="https://itunes.apple.com/us/podcast/the-tim-ferriss-show/id863897795?mt=2#" target="_blank">subscribe to The Tim Ferriss Show.</a></div></p></section><section><h3>Your Podcast Host Soul Mate Is … Linda Holmes</h3><p><div>Your love of movies, TV and pop culture knows no bounds—or at least you're willing to try anything once. You're always curious to find the next big show, personality or podcast and share it with your friends, who all value your eclectic sense of taste. That's why your podcast soul mate is Linda Holmes, host of NPR's Pop Culture Happy Hour. Each week, Holmes and her panel of colleagues dissect the newest cultural obsessions with a blend of insight, praise and pointed criticism. </div><div><br></div><div>So if you haven't already, <a href="https://itunes.apple.com/us/podcast/pop-culture-happy-hour/id278974813?mt=2#" data-cke-saved-href="https://itunes.apple.com/us/podcast/pop-culture-happy-hour/id278974813?mt=2#" target="_blank">subscribe to NPR's Pop Culture Happy Hour.</a></div></p></section><section><h2>Which birthday present would you have most wanted to receive as a kid?</h2></section><section><h3>How would you prefer to spend your vacation days?</h3></section><section><h3>Which famous figure would you want as a best friend?</h3></section><section><h3>You've got a long flight. Which book do you bring?</h3></section><section><h3>Who is the greatest athlete shown here?</h3></section><section><h3>If you started an app, what would it be?</h3></section><section><h3>You've been challenged to a duel. What's your weapon of choice?</h3></section><section><h3>How will the world end?</h3></section> Adweek Adweek