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Pinterest has hired Celestine Maddy as head of consumer and brand marketing, the platform confirmed to Adweek today. Maddy was most recently svp of marketing and communications at women-focused coworking space The Wing, which she departed in July according to her LinkedIn page.
In the new role at Pinterest, which she started Monday, Maddy oversees global consumer brand strategy and campaigns, product marketing, social media and content innovation for the platform. She reports directly to Pinterest chief marketing officer Andréa Mallard.
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