Pilot Retains AM&C for ‘Pendemonium’

BOSTON Andy Morris & Co. said it has been tapped by Pilot Pen for public relations duties.

The New York agency will help with media relations surrounding the launch and promotion of Pilot Pen’s “Pendemonium,” a series of events, initiatives and strategic sponsorships.

“We are so pleased to be collaborating with Pilot Pen,” said Judith R. King, principal and co-partner at AM&C. “For more than 30 years Pilot Pen has brought to the U.S. consumer writing instruments that combine premier technology with everyday affordability.”

The budget was not disclosed.