Pebbles Turns the Cereal Box Into a Web Series With the Help of Online Creators

The brand is paying contributing artists, dancers and magicians $1,500 per video

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With parents and children stuck together at home and plenty of creatives out of work due to the Covid-19 outbreak, Pebbles cereal is offering a way to help people make it through the day.

The brand recently introduced an educational web series titled “Daily Yabba Dabba Doo,” in which magicians, dancers, comedians and artists of all sorts teach kids new skills, such as how to mimic the sound of a loon or say, “You’re beautiful” in sign language.

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