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Let's be honest, 2016 has been a pretty horrendous year. The world lost beloved singers David Bowie and Prince, Harambe, the Cincinnati Zoo gorilla was shot and killed after a child fell into the animal's enclosure, while shootings, wars and natural disasters raged on.
Two British creatives working in Berlin, Robert Hall (a creative at M&C Saatchi) and Tim Cook (from M&C Saatchi Sport & Entertainment), came up with an idea that would not only highlight some of the worst moments of 2016 but also give back to those who are truly in need of some support.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
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