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Broadband digital service provider NorthPoint Communications is close to handing its estimated $30 million account to Grey Advertising following a review of undisclosed shops, according to sources.
San Francisco-based NorthPoint, which has been using local startup Nice Advertising on a project basis since September, was said to have narrowed its search to Grey and Citron Haligman Bedecarrƒ, both San Francisco, before deciding on the former.
Grey executive vice president/co-managing director Kieran Hannon declined to comment, as did officials at NorthPoint.
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