James Zoltak
LM&P to Handle Creative on WIC
Brand Marketing
First Target: California’s Agricultural Areas LOS ANGELES–Lawrence Mayo & Ponder has won the creative portion of California’s Women Infants and Children supplemental food program. The Newport Beach, Calif., agency is [...]
Brand Marketing
Client Warns That Its Rivals Offer the Wrong Kind of Adventures LOS ANGELES–A print campaign from TDA Advertising & Design positions new client Bikestore.com as the only site cycling buffs [...]
Ex-Ogilvy Executive Sues Agency
Brand Marketing
Age, Sex Discrimination Among Allegations Los Angeles–A 16-year veteran of Ogilvy & Mather who until last year oversaw creative on all advertising for Mattel’s Barbie doll has filed suit against [...]
Brand Marketing
Park Place En-tertainment, which owns and/or manages 28 gaming properties worldwide under the Bally’s, Caesars, Flamingo and Hilton banners, has narrowed a quiet agency review to three shops. Sources said [...]
Casino Operator Park Place Eyes Grey, Dailey
Brand Marketing
Park Place Entertainment, which owns and/or manages 28 gaming properties worldwide under the Bally’s, Caesars, Flamingo, Grand and Hilton brand names, has narrowed a quiet agency review to three shops. [...]
Brand Marketing
Former Gets U.S., Latter to Handle Europe LOS ANGELES–Httprint, an online business-to-business marketplace for the global printing industry, has decided to split its $20 million advertising account between incumbent M. [...]
Brand Marketing
Shop Gets to Work on Snyder’s, StreetZebra LOS ANGELES–Heil-Brice Retail Advertising has picked up a pair of accounts worth a combined $8-10 million. The Newport Beach, Calif., agency has already [...]
Brand Marketing
‘Medical Miracles’ Campaign Continues in a Pair of New Spots LOS ANGELES–Rubin Postaer and Associates has created two new TV commercials as part of its Effie Award-winning “Medical Miracles” campaign [...]
Brand Marketing
Team One Advertising and Ground Zero were the big winners at last week’s 34th Annual Belding Awards, each taking home six first-place bowls. Kowloon Wholesale Seafood Co., Santa Monica, Calif., [...]
Brand Marketing
C-K Aims for a More Emotional Link to the Client’s Consumers LOS ANGELES–Professional mothers who go to great lengths to connect with their kids take center stage in Cramer-Krasselt’s new [...]