Nascar Taps 14-Year-Old Director for New Ad, Stepping Up Efforts to Attract Younger Fans and Promote Education

Acceleration Nation program focusing on STEM

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To attract the next generation of racing fans, Nascar went to the source. It hired 14-year-old director Amelia Conway to direct a new ad promoting Acceleration Nation, its educational program dedicated to science, technology, engineering and mathematics, or STEM, initiatives.

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