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McKinney & Silver has earned a berth in the semifinal round of the review for the $40 million advertising account of GoRVing.
Last week, Gary La Bella, vice president of advertising for the Res ton,Va.-based Recreational Vehicle Industry Assoc iation, which is over- seeing the review, confirmed that McKinney in Raleigh, N.C., The Martin Agency, Richmond Va., The Richards Group in Dallas and WestWayne, J. Walter Thompson and Fitzgerald & Co., all Atlanta, will be invited to compete against Eisner & Associates, the Baltimore incumbent, during the week of Jan.
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