McCann, Ad Council: Trust in Each Other

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NEW YORK A solid foundation of trust and respect is behind the Ad Council’s prodigious output of commercials each year, executives of the council and McCann Erickson said at a panel here today.

The talk was part of Advertising Week’s “Dynamic Duos” series, entitled “Uniting Client and Agency—A Weeklong Series Examining Best Practices and Case Studies in Success.”

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