Marriott Marketing Chief Karin Timpone to Step Down at Year's End

She led the successful launch of Marriott Bonvoy loyalty program

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Karin Timpone, Marriott’s global marketing officer, is stepping down at the end of 2019 to “pursue new opportunities,” the company announced on Wednesday.

Timpone, who has been with Marriott since 2013 and was a 2017 Adweek Brand Genius and a 2016 Adweek 50 recipient, led the company’s marketing this year around its new Marriott Bonvoy rewards program, investing resources into building a robust content play for paid, earned and owned media. 

From getting sponsored content into splashy events like the Oscars to creating the Marriott Bonvoy Traveler online magazine, Timpone made content a focus of her business strategy and a significant piece of the customer experience. 

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