This Los Angeles Marketing Shop's Space Is Infused With California Cool

There are few things more uniquely Los Angeles than a talent agency—especially mega-agency CAA, which has been responsible for the careers of Meryl Streep, George Clooney and Martin Scorsese. But with the convergence of entertainment and advertising, it was only a matter of time before CAA got in the action with the acquisition of experiential marketing shop PGW in 2014. The shop specializes in myriad marketing tactics from event production to guerilla to mobile for clients across CAA’s roster like HBO, J.P.