CPG & Grocery

KitchenAid Mixes It Up With New Platform Devoted to Culinary Makers

The first installment of the docuseries in a deep-dive into the world of honey

close-up of someone harvesting honey — At the Rare Hawaiian Honey Company, owner Michael Domeier walks viewers through the harvesting of his monofloral honey. KitchenAid

By Robert Klara

October 5, 2020

How can you keep pace with an accelerating marketing ecosystem? Join us at Brandweek Sept. 12–16 in Miami alongside leading CMOs, founders and change makers from Gatorade, Marriott, Alo Yoga, Campbell's, Uncommon James and more. Book now.

On Friday, a slick new platform devoted to culinary content joined the panoply of sites vying for the attention of the serious home cook. It features a host of articles about banana leaf steaming, seed cultivation and the history of tea in America.

Robert Klara

Robert Klara is the senior editor of brands at Adweek, specializing in the evolution and impact of brands.

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