Jose Cuervo Toasts the End of the World in Apocalyptic Ad From CP+B and Ringan Ledwidge

Tequila and Elvis are all you need

When the apocalypse comes—and it may be sooner rather than later—liquor brands will be well positioned to see an immediate (if brief) surge in consumption. And so will Elvis Presley records, according to CP+B’s fun new campaign for Jose Cuervo.

@nudd Tim Nudd is a former creative editor of Adweek.
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