Ad of the Day: The ‘Guardian’

BBH's stunning, hard-boiled retelling of the Three Little Pigs heralds the newspaper's new coverage for a new age

Newspapers, we know, are under siege. Ravaged, in more ways than one, by the Internet and a digital age they failed to comprehend and adjust to, they're in a death struggle to remain editorially relevant and financially solvent. Out of touch, out of money … a joke, or at least a punch line—the future is grim.

@nudd Tim Nudd is a former creative editor of Adweek.