Jim Belushi Talks 'Stinky Weed' and Following His Passion As a Cannapreneur

His popular strain, Blues Brothers, strives for 'emotional connection'

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Jim Belushi may be an accidental weed farmer, but there’s nothing haphazard about his approach to the cannabis industry.

Belushi, who runs a 93-acre cannabis farm along the Rogue River in southern Oregon, is involved in every stage of the business—setting himself apart from other Hollywood celebrities who are increasingly lending their names to marijuana products.

“I’m the only guy who grows it,” Belushi said during a morning chat with Adweek CEO Jeff Litvak at the Challenger

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