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PALM SPRINGS, Calif.—From flying iconic New York pizzas to hungry Californians to creating a (parody) airline safety video starring drag queens, nobody’s having more fun in the sky than JetBlue.
At Adweek’s 2019 Brandweek summit, JetBlue’s vp of marketing Elizabeth Windram and her team took home the Alliance Award at the 2019 Constellation Awards for the airline’s partnership with the smash hit TV series RuPaul’s Drag Race.
The connection happened organically after two employees submitted the name Shantay
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