Jessica Williams Went From Credit Cards to Cryptocurrency at Coinbase

Her experience in technology, finance and agency life prepped her for a cutting-edge challenge

How can you keep pace with an accelerating marketing ecosystem? Join us at Brandweek Sept. 12–16 in Miami alongside leading CMOs, founders and change makers from GatoradeMarriottAlo YogaCampbell'sUncommon James and more. Book now.

It’s not every day you’re part of the team that created the most memorable ad in the latest Super Bowl—and it’s rarer still to do so as part of a brand that’s leading the charge into a new technology revolution.

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This story first appeared in the March 21, 2022, issue of Adweek magazine. Click here to subscribe.