Investors Ask Nike, FedEx and PepsiCo to End Relationships With the Washington Redskins

Firms worth a total $620 billion put pressure on brands to divest from racism

Investment firms that put pressure on the Dakota Access Pipeline are now setting their sights on the Washington Redskins. Courtesy of PepsiCo; Getty Images; Courtesy of Nike

On Friday, three separate letters signed by 87 investment firms and shareholders worth a collective $620 billion asked Nike, FedEx and PepsiCo to terminate their business relationships with the NFL’s Washington Redskins unless the team agrees to change its controversial name.

@MaryEmilyOHara maryemily.ohara@adweek.com Mary Emily O'Hara is a diversity and inclusion reporter. They specialize in covering LGBTQ+ issues and other underrepresented communities.
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