Inside 'The Field Trip to Mars,' the Single Most Awarded Campaign at Cannes 2016

McCann and Framestore dissect their Lockheed Martin marvel

The countdown to Brandweek is on! Join us, Sept. 12-16, to identify new growth opportunities, solve challenges and connect with power players. View the lineup and secure your pass.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in