Ikea Campaign Shows Consumers How to Live More Sustainably

The campaign will run in the UK, the Netherlands, the US and Ireland

The countdown to Brandweek is on! Join us, Sept. 12-16, to identify new growth opportunities, solve challenges and connect with power players. View the lineup and secure your pass.

Ikea is urging customers to consider more sustainable ways to live with a new campaign that features a robot inspired to save the planet.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in