Hulu’s New Marketing Campaign Goes Back to Basics

Andra Day, Aaron Donald and Kris Jenner tapped to star in new creative campaign

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For its past marketing campaigns in the last year, Hulu has put most of its marketing muscle behind marketing its pricier live sports and live TV offerings. Starting this week, though, Hulu is rolling out an even simpler message letting viewers know that the service has everything they love on their service, from live sports to entertainment to reality television.

In a new creative campaign rolling out this week, the Disney-operated streaming service has tapped people like Keeping Up with the Kardashian’s Kris Jenner, Los Angeles Rams defensive tackle Aaron Donald and The U.S.



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