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Finding the right media content partner is central to how Marissa Freeman, chief brand officer at Hewlett Packard Enterprise, creates trusting relationships with clients who are in turn attempting to put down deep roots of credibility with their own customers.
“When we speak in a shared voice, with stories that are relevant to them [clients] and important to us … the trust is already there,” said Freeman in an interview after a panel called “Anxiety in the Security 3.0
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