How Martha Stewart Built Her Media Empire From Scratch and Kept It Relevant for 30 Years

From print to TV and merchandising, Adweek's Media Visionary is synonymous with domestic arts

On a recent fall morning, Martha Stewart’s New York offices look quintessentially like, well, Martha Stewart. Ensconced in Manhattan’s historic Starrett-Lehigh Building, a former freight terminal with soaring ceilings and eight miles of towering glass windows, the sun-drenched headquarters of the doyenne of domestic arts are as attractive and meticulous as one would expect. Rows of magazines fan out neatly on a coffee table, cookbooks stand like sentries in a nearby cabinet and staffers shuttle professional cooking equipment into the on-site test kitchen.

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This story first appeared in the Oct. 30, 2017, issue of Adweek magazine. Click here to subscribe.