How Brands Took to Twitter to Celebrate the Cubs’ First World Series Title in 108 Years

Everyone's looking for a way to #FlyTheW

The Chicago Cubs not only had millions around the world rooting for the title-starved club to finally break through and end its 108-year World Series drought, but it also had the impassioned support of many brands.

Some of the best tributes have come in the form of TV spots from Nike, Budweiser and ESPN, but many more joined the celebrations on Twitter.

Companies based in Chicago or other parts of Illinois finally earned their chance to toast the Cubbies, the team many generations of their employees have prayed for to finally win a ring:

Sports brands and frequent sponsors quickly jumped in on the fun.

Even politicians had reason to celebrate: Barack Obama may be a White Sox fan, but he still has pride in the city's other squad, while Hillary Clinton is a lifelong Cubs supporter.

(Republican presidential candidate Donald Trump has had a public feud with the Ricketts family, owners of the Cubs, since they donated to a PAC that opposed him during the primaries. He has not tweeted any mention of the Cubs since their World Series win.)

Various other brands found unique ways to stay on message, but also recognize the end of the Curse of the Billy Goat, including livestock-oriented charity group Heifer International.

One New York-based brand even found its way into the conversation:

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