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Honda is kicking off a campaign Wednesday to promote the availability of its refreshed 2021 Honda Odyssey minivan in dealerships Aug. 3, with help from Disney and Pinterest.
The automaker is celebrating year No. 15 as the official vehicle of Disneyland Resort, and the minivan features a playlist of Disney hits that plays through the vehicle’s display audio system via Apple CarPlay and Android Auto.
In the new Enchanted Odyssey campaign, a family listens to that playlist while encountering Disneyland Resort attractions and characters including Sleeping Beauty Castle, Star Wars: Galaxy’s Edge, Dumbo the Flying Elephant and Mickey Mouse.