Customer Experience

HBO Used Pizza-Delivery Drones to Promote the New Season of Silicon Valley

Activation ties into the first episode

sliceline-silicon-valley-hbo-TEXT-2018 — Fooji and HBO teamed up to deliver pizza to Silicon Valley fans.Fooji and HBO

By Ann-Marie Alcántara

March 26, 2018

Free food, especially during the doldrums of a Monday afternoon, is a sure bet to capture people’s attention.

Ann-Marie Alcántara

Ann-Marie Alcántara is a tech reporter for Adweek, focusing on direct-to-consumer brands and ecommerce.

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