Ground Zero Names ECD

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LOS ANGELES Independent Ground Zero has added creative vet Curt Detweiler as partner and ecd. He started at the shop last week.

Agency creative partner and co-founder Court Crandall said Detweiler represents “the most important creative hire in the 14 years of our shop.”

Detweiler is best known for his long association with Omnicom’s TBWA\Chiat\Day. He served as a cd on the Nissan business at the shop’s Playa del Rey, Calif., office before moving to TBWA\C\D in New York to work on Mars.

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