Global Agency of the Year 2001

In an abysmal year, when staying even was a mark of success, BBDO Worldwide’s revenue gain of 11 percent in 2001 is commendable by any measure. Though the network was a latecomer to international expansion, last year’s growth came largely from global and panregional marketers such as Gillette, Allied Domecq, Guin ness, Mars and PepsiCo.

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