Learn the ins, outs, dos and don’ts of creator marketing at Social Media Week Europe this 10–11 October in London. Register for your in-person or virtual pass.
Though many holiday traditions tend to differ among various cultures and regions, few are as universal as the stress that children share over the rumored existence of “Naughty and Nice” lists. This idea that a tiny misdeed could potentially stand in the way of receiving presents from Santa is a long-standing fear that transcends time, location and language.
But for the young patients at The Hospital for Sick Children in Canada—also known as SickKids—such lists aren’t quite as vital.
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