Ford, Nick Unite to Drive Home Child Safety

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NEW YORK–Ford and Nickelodeon are teaming to tout child safety in a three-year campaign encompassing a new Ford-sponsored Web site and the animated TV show “Blue’s Clues.”

The site, ClueIntoSafety.com, promotes a national child-safety campaign that partners Nick Jr.’s “Blue’s Clues” and Ford. The focus of the campaign is the importance of safety belts and safe behavior both in and outside the car.

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