Five Brands That Turned 100 Years Old in 2014

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One of the strange things about living with so many brands is that we don’t notice how short their tenure can actually be. Many companies that once seemed to be fixtures actually had brief lives: Saturn cars (1982-2009), Compaq computers (1982-2002), and MCI Worldcom (1995-2006), to name just three. Despite the fact that half of all new businesses fail by their forth year of operation, a fortunate few make it for the long haul—in some cases, really long.

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